Framework #1: Explore Berkeley I&E Founding Stories _ William Su

1) Lime (founded by UC Berkeley alumni Toby Sun and Brad Bao)
2)Veo, Bird, Spin. This company is unique becuase it’s only scooters, it has strong city partnerships, data-driven fleet management, and focus on sustainability. Target audiences are urban commuters, and students.
3)Lime’s journey shows how innovations competing in a crowded market required understanding user needs well. And it is resilience and innovation that kept them active in the market.

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Framework #1: Explore Berkeley I&E Founding Stories _ William Su

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William Su

William Su